Kellan Lutz has been hired to fill some very big underwear at Calvin Klein.
Fox411.com has learned exclusively that the “New Moon” hunk has been signed to a modeling contract with the fashion giant, and will be featured in a very familiar ad campaign.
“He’s going to be their new Mark Wahlberg,” the insider told Fox411.com. “Kellan has been signed to Calvin Klein for a huge campaign that will feature him in his skivvies all over billboards and in magazines.”
That’s right, 17 years later after his ripped abs ad campaign, Marky Mark finally has a worthy stomach-muscled successor.
“The executives have a plan to model the ads very similarly after the famous Mark Wahlberg campaign in the 90’s,” the source said. “They want to recreate the look of the hugely successful ads, and who is better than Kellan Lutz to fill out those little underwear?”
Ahem. Moving right along…
Reps at Calvin Klein were not immediately available for comment.
The 1992 campaign was shot by the late legendary photographer Herb Ritts. No word yet on which lucky snapper will get close to Lutz’s vampire abs of steel.
by urbansophistication | December 15, 2009 · 5:09 pm